Crisis Communications requires thoughtful planning combined with swift and decisive action to protect an organization’s reputation and brand equity. OPR works hand-in-hand with its clients to identify and manage sudden and rapidly changing issues.
Preparing for the unexpected. Knowing how and when to respond. Choosing appropriate media channels. Managing inquiries. Identifying and preparing spokespeople. When a crisis occurs, OPR has the experience, insight and capabilities to successfully guide clients through events that can have a significant impact on their organization.